“It’s a Flat World, After All” is a journal by Friedman which was published in 2005. History of globalization. Globalization makes people, countries and markets closer. What should we do in the light of this new era of globalization? The World is Flat: A brief history of the twenty-first century is an internationally acclaimed book by New York Times columnist and popular opinion-shaper Thomas Friedman. After 9/11, Friedman says, he paid less attention to globalization. The title, based on a statement by Nandan Nilekani the former CEO of Infosys, is a metaphor for viewing the world a level playing field for companies from countries across the world. was flat. It came to him after hearing an Indian software executive explain how the world… 301 certified writers online. And the third factor is Enron. Individuals from every corner of the flat world are being empowered.” The Flatteners According to Friedman (2005) “the world is flat”; according to Ohmae (1990) the world is now “borderless.” Such claims undoubtedly contain a grain of truth. Thus, Friedman book is not fair in terms of equal representation and so it will be difficult to achieve his assertion. Rule #1: When the world goes flat—and you are feeling flattened- don’t try to build walls. Well, actually a flat world drove globalization to a whole new stratosphere. A lot of very silly people equated globalization with the dot-com boom. Friedman argues that we have entered into a third era of globalization, which he calls Globalization 3.0 that has flattened the world. In an Atlantic article, Florida (2005b) argues that while globalization has exposed many regions to heightened competition, the world is far from flat. He explores the political and technological changes that have made the world a smaller place. Third, the world is not flat in terms of the differences between cultures and as such Intercultural intelligence is required for an effective globalization policy within an organization. Friedman first discussed his views on globalization in the book The Lexus and the Olive Tree (1999). In 2004, visits to Bangalore, India, and Dalian, China, led Friedman to write a follow-up analysis, The World Is Flat (2005). Class (2005a), counters: No, the world is spiky! It is more complex because the supply chains for a number of products are both tiered and incredibly long. I think you are very, you know become an icon of the globalization, a symbol of a globalization because you're you're famous book. It is evident that globalization is spreading to all aspects and its influence can be felt in business houses and it seems that it keeps growing. But although the world has shrunk in relative terms, such shrinkage has been, and continues to be, highly uneven. We will write a custom Essay on Globalization in “The World is Flat” by Friedman specifically for you for only $16.05 $11/page. And in 2011, after Ghemawat published another globalization book, World 3.0, global logistics giant DHL asked him to put together an annual index of globalization’s progress (or regress). As Thomas Freidman explains in his book, "The World is Flat", globalization has flattened our economy; our "developing world". Half-flat countries are the countries where people live in areas where they are exposed to the flat world, but do not have the resources or tools to participate in the globalization process. When this happens, the world will come together, regardless of race, religion, and nationality. Thomas Friedman, author of "The World Is Flat: ... To make this point, it is useful to start with some facts about levels of globalization because, as the late Daniel Patrick Moynihan observed, we are all entitled to our own opinions, but not our own facts. Globalization, or the integration of societies and people through trade, technology, and enhanced labor markets, has had many positive effects on the world. Friedman is a journalist from the New York Times and most of his work focuses on economic and technological innovations and advancements, and furthermore how they are associated to history. On every other count it is inaccurate and false. Globalization in the 21st century is more about inequality and discrimination between nations than the integration of a flat world. Enron made all CEOs guilty until proven innocent. Well, actually a flat world drove globalization to a whole new stratosphere. With the increase in and the spread in availability of technology, more individuals are able to connect to a greater amount of resources and other people from all over the world. And also best-selling books in China has actually influential influenced many people, but of course that in that book we talk about you know the globalization. Globalization 1.0 was about The first era of globalization (he calls Globalization 1.0) lasted from when Columbus set sail until around 1800. Welcome to “Globalization 3.0” Although at times it may seem like the world got flat almost over night, that’s not exactly the case. In his best seller, The World is Flat, Thomas Friedman points out that: Because of globalization, individuals and small companies have new found power to compete globally. Technological innovations in transport and communications have, indeed, compressed time-space. Friedman, in The World is Flat, describes his view that the world is flattening because of globalization, meaning that it is becoming increasingly possible for individuals to get ahead on their own. What is the "flat-world platform," what are its three components, and what makes it so empowering for individuals? Because it is flattening and shrinking the world, Globalization 3.0 is going to be more and more driven not only by individuals but also by a much more diverse—non-Western, non-white—group of individuals. Friedman’s assertions and examples are sourced from his personal contacts and it may deceive students learning management to only realize globalization at the corporate side. In the next chapter, the scholar discusses various trends that equalize opportunities available to people living in various countries. He spent the next three years traveling to the Arab and Muslim world trying to get at the roots of the attack on the US. “It shrank the world from a size large to a size medium. These people are considered the “too disempowered” according to Friedman. According to Friedman, globalization has so far gone through three distinct phases. He says that world has become “flat”. This of all ideologies linked to globalization is the most sugar-coated one; because it’s unethical (in my own point) to decide for the people and speak on their behalf. Authentically, the world can never be flat because of violence in the middle East countries, the lack of democracy in the African countries, the difference in traditional believes and practices and the separation of continents by large masses of water. Technologies such as the internet, Netscape, pay pal and eBay have aided in this process, as well as business strategies such as offshoring, insourcing, open-sourcing, and outsourcing. Take Friedman's description of their waves of globalisation. It is still quite mountainous or "spiky" because it is full of clusters where location matters, most notably in cities. Friedman's conceptualization of the world as flat is accurate only as a description of the social and ecological destruction caused by deregulated commerce or "free – trade". This was the real start to the global economy. ‘The World Is Flat- the Globalization World in the Twenty First Century’ is a well written book by Thomas L. Friedman based on his personal experience, case studies, and etc. With each phase of globalization, the world became just a tiny bit flatter. Individuals from every corner of the flat world are being empowered. For even the simplest products, some may start with a component made in Brazil that is then transformed in Thailand and shipped over to China for additional modifications before they land in the European or American market as a final product. The world is flat; this view is supported by some people, but the most prominent being Thomas L. Friedman. After visiting the Indian call centers in Bangalore in 2005, Thomas Friedman in his best-selling book “The World is Flat”, famously declared that the connectedness of globalization has made the world as level playing field in terms of competition. World History In Thomas Friedman’s The World Is Flat he presents his idea of the globalization of the world in all areas; from economic to communication with other countries. As a result, people weren't interacting with them. The world is not also “flat” or as “tiny “as Friedman’s assumed due to the challenge of the Digital divide since only 40% of the world’s population is on the internet. Globalization can be traced back to historic times of Indus valley civilization. In my personal thoughts, I would not recommend this book to the management students. Learn More. 3.0 size small to size tiny; individual empowerment and the flat world platform, which Friedman addresses throughout the rest of the book. The flat world myth That’s good news because globalization has been an unparalleled source of prosperity, freedom and development over the past few decades, reducing poverty, providing better healthcare, education and economic opportunity to billions of people and leading to an unprecedented accumulation of global knowledge and insight that can be used to improve the lives of … While the world’s le Economic and cultural changes are causing a flattening of the economy. Evidence of globalization can be found. And they thought it was all just about sizzle. The metaphor of a flat world, used by Friedman to describe the next phase of globalization, is ingenious. If globalization is an inadequate term for the current state of integration, there’s an obvious rejoinder: Even if the world isn’t quite flat today, it will be tomorrow. The world is flat is is basically a very long time best selling best selling author in China. Case in point, Asia, as opposed to much of the Middle East, has become more stable because they are part of many supply chains and therefore more interested in doing good business. And so when the bust came along, all these people said that globalization was over because the dot.com boom was over. Because of globalization, you can purchase cheaper goods, communicate with individuals from all over the world, and work in just about any country. The most commonly cited figure concerns international trade, which represents more than 25 percent of most economies. Actually, just the opposite was true, which is why it's time to wake up and prepare ourselves for this flat world, because others already are, and there is no time to waste. His view of a flattened world has been challenged by many economists, who think that while globalization has led to dramatic changes in the world economy, the world is “not flat”; it is getting even “not flat” (Stiglitz 24). 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